SEO expert

I'm looking for someone to help me setup initial SEO on my new website. Review and optimize each page of our website and come up with SEO campaign to put us on the 1st page of Google for targeted keywords such as Social Media Management, Social Media Consultant, Social Media Training, Social Media School, Social Media Certification, etc. No Black Hat tactics only White Hat techniques allowed Please submit your proposal based on answering ALL the questions below: •How will your SEO firm help us determine which keywords will be the target of each page’s optimization efforts? •Will the optimization program include an analysis of our site's design, navigation, coding, content and incoming links? •How your firm would plan on optimizing our site. Specifically what on-page and off-page tactics will they be using? •Will they also analyze your competitors' sites to determine what sites in our industry are performing well and why? •Will your SEO firm be writing or editing our content or will they work with existing content? •What your SEO firm will recommend for a back linking strategy for our site and the ability to promote our site through content on appropriate third-party sites (ie article directories, blogs, video, images)? What will be the criteria (ranking) for the sites chosen? •Please provide references and samples of successful campaign results in the major search engines (Google, bing, yahoo, etc). • Please provide information about how long you have been in business, who will be working on our project, and what type of SEO experience you have.