Custom Context Menu Option - Lookup in CRM - repost

Within Outlook 2013 (running on Win8 OS) we want the ability to: - highlight a word directly in an email (doubleclick), - open context menu (right click) - select a custom created search option from menu ("Lookup in CRM") - MS Dynamics CRM 2011 automatically runs a search and loads results window of any matches Ex: Email received in Outlook with the word "Samsung" written in the body. Directly from the email we want to be able to highlight and launch a CRM search results window of all our "Samsung" matched accounts on the spot for reference. Right now to achieve the above we have to: manually highlight the search term from the email, copy it, move to CRM, load CRM Account List window, paste search term in search field, add "*" wildcard characters around the search term, run the search. This requirement happens dozens of times a day and needs to be streamlined. We are looking for a solution to accomplish all of the above automatically from a simple right click menu option directly from the highlighted word while still in the Outlook email environment.