Jennifer D.

I am an experienced marketer with more than five years of experience that runs the gamut from tech to education. Most recently, I developed and managed social media strategy for Google's Next '17 and TensorFlow Dev Summit conferences.  In addition, I have handled content creation and marketing, social media, PPC/SEO management, and most recently lead nurturing through an email and marketing automation strategy. I understand how to define users by demographic and develop audiences for those cohorts, and how to keep them engaged throughout their lifecycle - conversions have almost doubled at a client based on the automation workflows implemented. I helped grow the Warner Bros. content, vitaminwater and smartwater online communities from their infancy, and understand how to develop a consistent user following that wants to spend time in a brand's digital world.