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@jennabensoussan
Member since April, 2016
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Jenna

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I have worked in Digital Marketing for more than 10 years. I have experience in various industries, and I am well versed on creating SEO-centric product descriptions for eCommerce stores. Core Skills: Email Marketing, SEO, SEM, Content Management, Social Media Marketing, Acquisition & Retention, Analytics & Analysis, Copywriting & Proofreading, eCommerce, Project Planning & Project Management, A/B, Multi-variant Testing, HTML & CSS, Affiliate Marketing, Creative Direction & Graphic Design, Marketing Automation and Growth Hacking.
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Experiência

Senior Digital Marketing Manager

Nov 2016

Here at 5nine I develop and execute marketing aspects of product releases and betas. Manage all digital marketing channels: email, social media, SEM, SEO, Blog, Nurturing, etc. Manage and develop blog (Wordpress) and main website (ASPX) content, functionality, etc. Create content (blogs, social media, white papers, marketing messaging, graphics, videos, etc.). Manage administration of Salesforce system. Provide reports utilizing Google Analytics and other tools that support marketing efforts.

Senior Brand Analyst

Apr 2015 - May 2016 (1 year)

At BMI I developed brand personas and managed marketing campaigns for clients (SEM, SEO, Email, Social Media). I developed websites using Wordpress for various clients, created and managed blog and website content, developed white papers, departmental guidelines, wrote a book on email best practices and reported on campaign metrics.

Digital Marketing Manager / Consultant

Sep 2014 - Nov 2016 (2 years)

At Celsius I managed all aspects of digital marketing (email, social media, blog, SEO, SEM, etc.). I developed and maintained the website and the Amazon store front. I also created and managed the development of content / assets (blogs, videos, banners, landing pages, etc.). I grew social media audience by 414%, eStore sales by 18%, email database by 143%, conversions by 233%.

Educação

Bachelor's Public Relations, Advertising, and Applied Communication

2003 - 2006 (3 years)

Certificações

  • US English Level 1
    100%
  • WordPress
    97%

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