Waithima M.

I'm Google Ads Certified and will work towards ensuring that your Adwords, Display, Shopping, and Video Ads show the following: - Optimized Adgroups Structure - Optimized Audience Targeting - Optimized Keyword Targeting - Optimized Location Targeting - Optimized Ad Rotation. - Google Analytics Integration. I have experience in Google Tag Manager and Google Analytics. I also have a strong background in Search Engine Optimization(SEO). This means that what you shall not have is poorly tracked Ad Campaigns. Expect the following while working with me: - Insights in SEO through a search for new keywords to target and tracking of your competitors. - For Adwords Campaigns, thorough Keyword research with the best tools to pick out "transactional/money" keywords that target willing and ready customers to click on your Ads. -For Display Campaigns, a thorough examination of Google's Display network to ensure relevancy. - Key Performance Metrics/Indicators driven campaigns. - Improved Return On Investment(ROI) on both your SEO and Ads by ensuring that all the Ads are structured, organized, keyword-optimized, and customer-action tagging. - Daily, Weekly, and Monthly reports on how your Ads are performing. - Daily Updates on Keywords, especially negative keywords, to ensure fluidity and minimize unnecessary clicks. - Great Ad Copy that entices customers to click and convert; with your review. - Thorough review and analysis of the existing campaigns. Available on All Online Channels such as Google/Microsoft Teams/Zoom.