Mobile immersive experience video technology for online marketing

The haptic technology is based on the communication thorough the touch sense, for example the vibration of a smartphone when using the keypad. Several devices such as gamepads, smartphones and “wearables” can include this technology.

This technology has recently been applied to videos as a part of mobile marketing campaigns in order to improve the targeted audience experience, that can feel the video action and sounds thorough vibration. The main issue that until now has slow down this application of the haptic technology is that the user needs to download a mobile app so it stops many users from enjoying the video as intended to be.

In this context, our start-up wanna develop a software technology that allows to create haptic videos (mobile videos, ads, movies, etc.) without the need of downloading any app so anyone can enjoy it from any conventional device such as smartphone or tablet, feeling the video action (motion, jumps, a rainy day, a storm, an engine starting up, explosions, shot guns, etc.).

This technology, applied to media content, is especially suitable for marketing purposes. It allows to:

-Record and play real measured motion videos in sports and post it to social networks so the followers can feel what the athlete is feeling.

-Create mobile video product marketing campaigns in which users can feel the product features.

-Create interactive animations or WebApps in which mobile phone/tablet generates haptic effects according to user actions.

-Create broadcasting immersive videos so several people can feel, simultaneously, what players feel when they practice a sport, dance, or any other activity.

-Create music video clips in which users can feel the beat, the rhythm, instruments, ambience in a concert, etc.

Currently this technology can be used in devices with Android operative system installed.

our company is looking for international partners within the field of mobile marketing and multimedia content in order to reach commercial agreements with technical assistance.

-Videos can be played using any web browser without the need of installing apps or plugins.

-Videos can be shared and played directly in social networks, web sites and email campaigns.

-Any content from any web video platform (Youtube, Facebook, etc.) can be converted to this technology without modifying the original content.

our startup is looking for international partners in the field of mobile marketing and multimedia content such as marketing agencies, video content providers and creators, online TV channels, action games companies, action movies producers, music video clips producers, etc. interested in creating a new way of sharing their mobile video content online and increase the engagement of fans and users.

The role of the partner sought is to commercialise this technology within their region under commercial agreements with technical assistance.

Animação 3D Modelagem 3D Renderização 3D 3ds Max After Effects

ID do Projeto: #10366307

Sobre o projeto