This project is a good challenge to leverage my background in management consulting. In fact, this is similar to a project I am currently involved that requires building a brand for a PR campaign.
To complete this project, I will need to frequently communicate with you via email and/or Skype to flesh out the branding requirements. I believe the work will take only 2-3 days depending on the extent of our discussion. Note that although I am bidding at the top of your budget range, I can allocate 3-5 hours per day to work on this project.
I believe this is a collaborative effort between us as I need your feedback too. However, I think this will be a good experience that allows us to sharpen our writing and marketing skills further. Since this is my first time to take on a Freelancer project, I am keen to make a good first impression. You can also advise me on how the payment terms work out. In my regular writing work, I often require some amount for downpayment, but that may be different for Freelancer.
We can discuss this further as needed if I win the bid.
Best Regards,
JOVE